Rob
Moderator
In trying to promote Sui Generis, I've been showing the pitch video and other promotional materials to some people. One of the people has extensive experience in business and marketing, who provided an interestingly different perspective on Sui Generis. Not sure how useful it is, but I thought it would be interesting to share it with you anyway...
I should start by saying that the person in question is not a gamer, nor has a gaming PC, but was very impressed with Sui Generis, to the point where he is considering pledging simply to support the project.
The criticism was that it's too smart. He did Latin in school, but had no idea what "Sui Generis" meant. Whilst anyone of reasonable intelligence would find the name intriguing and consequently look it up in thefreedictionary.com, the average pleb might be put off. For sure, the average pleb would be more attuned to names such as "Metal Gear Solid", which is made up of short masculine words that require no explanation.
A similar sentiment applies to "Bare Mettle". Stupid people may simply not get the pun, and be confused.
In conclusion, the present marketing pitch is restricting itself to people with an IQ >110 (ish?).
I personally think that "Sui Generis" and "Bare Mettle" are fantastic names. I also think that this level of intelligence is appropriate, given that the target audience is sophisticated PC gamers wanting to push the boundaries for future realism and immersion (compare with casual console gamers). However, I nevertheless thought it might be useful to bring the issue of decreased market infiltration. Hope that's seen as constructive.
I should start by saying that the person in question is not a gamer, nor has a gaming PC, but was very impressed with Sui Generis, to the point where he is considering pledging simply to support the project.
The criticism was that it's too smart. He did Latin in school, but had no idea what "Sui Generis" meant. Whilst anyone of reasonable intelligence would find the name intriguing and consequently look it up in thefreedictionary.com, the average pleb might be put off. For sure, the average pleb would be more attuned to names such as "Metal Gear Solid", which is made up of short masculine words that require no explanation.
A similar sentiment applies to "Bare Mettle". Stupid people may simply not get the pun, and be confused.
In conclusion, the present marketing pitch is restricting itself to people with an IQ >110 (ish?).
I personally think that "Sui Generis" and "Bare Mettle" are fantastic names. I also think that this level of intelligence is appropriate, given that the target audience is sophisticated PC gamers wanting to push the boundaries for future realism and immersion (compare with casual console gamers). However, I nevertheless thought it might be useful to bring the issue of decreased market infiltration. Hope that's seen as constructive.